Tag: speaker

S3:E5 – Why Every Business Needs To Capture Its Origin Story

Post author By smallbusinesssmalltalk
Post date April 30, 2025

April 30, 2025

Season 3: Ep 5 - Why Every Business Needs To Capture Its Origin Story

Featuring David Sermersheim of Audio Capture

What if your story was the one thing that could shape generations to come? In this heartwarming and powerful episode of Small Business Success Talk, Christy Smallwood sits down with David Sermersheim—corporate leader by day, founder of Celebrate Audio by passion—to uncover how storytelling is the most underutilized yet impactful tool in business today.

David shares how a personal voicemail at a wedding changed everything for him, leading to a calling to help families and businesses preserve their legacies through audio storytelling. From bringing corporate values to life to capturing once-in-a-lifetime wisdom from loved ones, this episode dives deep into how stories are more than memories—they’re the blueprint of success, connection, and legacy.

💡 Whether you’re a founder, team leader, or family business owner, this episode will move you—and might even make you cry (in a good way).

🔗 Learn more about Celebrate Audio: https://celebrateaudio.com/

📌 Subscribe for more inspiring interviews with leaders making waves in small business success.

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David Sermersheim

Founder

Christy Smallwood

Host

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Tags Audio Capture, business owner, entrepreneur, kentucky, national speaker association, NSA, NSA KY, small business, speaker, strategy, Success Stories

Autism Books, Author Culture Education Episodes: Video Leadership Marketing Media Mindset Non-Profit Production Publishing

S3:E4 – Building A Creative Legacy

Post author By smallbusinesssmalltalk
Post date April 15, 2025

April 02, 2025

Season 3: Ep 4 - Building a Creative Legacy

Featuring Kathryn and Todd Ziegler of Iron Pirate Publishing

In this heartfelt and hilarious episode of Small Business Success Talk, Christy sits down with two of her favorite collaborators (and friends), Kathryn and Todd Ziegler—co-founders of Iron Pirate Publishing. From Broadway spotlights to a book born out of love for their daughter with autism, this duo blends creativity, resilience, and purpose into everything they touch.

Get ready for a deep dive into how Iron Pirate evolved from a single Kickstarter campaign into a full-blown publishing, production, and education company. They talk about making bold moves, learning to listen (even when it’s hard), and what true success feels like—peace, purpose, and meaningful connection.

You’ll laugh, you’ll tear up, and you’ll walk away inspired to finish that “thing” on your heart. Whether you’re a fellow creative, an entrepreneur, or somewhere in between—this one’s for you.

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Kathryn Zeigler

Co-Founder

Christy Smallwood

Host

Guest References

TIFFANY EPIPHANY BY KATHRYN ZEIGLER

Meet Tiffany Epiphany, our first friend in The Spectrum Series™! The series features characters who celebrate their gifts, challenges, and accomplishments as children with autism. Tiffany is very lucky because she gets to see the world in a unique way. Through her adventures Tiffany shows her family and friends just how big and beautiful her world truly is.

You can meet Tiffany’s friend Solomon Sparks NOW! The Spectrum Series™ are books full of love with characters that celebrate the gifts, challenges, and achievements of children with autism.

Meta, Instagram, TikTok: @thespectrumseriesbooks

Developed and written by: Kathryn Rae Zeigler

Illustrated by: Mimi Beane Zeigler

Edited by: Todd Zeigler

Published by: Iron Pirate Publishing

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Tags book, book club, business owner, DEI, entrepreneur, finance, government, inclusion, kentucky, LGBTQ+, national speaker association, NSA, NSA KY, politics, race, racism, small business, speaker, strategy, women

Branding Business Coaching Culture Education Episodes: Video Event Industry Financial Government Human Resources Leadership Media Non-Profit SEO

Season 3: Ep 3 Jess Pettitt

Post author By smallbusinesssmalltalk
Post date April 2, 2025

April 02, 2025

Season 3: Episode 3 with Jess Pettitt

Jess Pettitt joins Christy Smallwood on Small Business Success Talk to dive into the realities of running a speaking business, balancing purpose with profit, and navigating tough conversations. With her signature humor and deep insights, Jess shares how small business owners can create lasting change, build authentic workplace cultures, and align their values with real actions. They discuss the power of asking better questions, taking control of urgency, and staying true to your mission. Jess also talks about her new book, Almost Doing Good, and the unexpected viral moment that put her in the spotlight. This episode is packed with practical strategies and thought-provoking discussions to help entrepreneurs lead with impact and authenticity.

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Jess Pettitt

Speaker

Christy Smallwood

Host

Guest References

ALMOST DOING GOOD BY JESSICA PETTITT

What if almost was the key to lasting change? In Almost Doing Good, Jess Pettitt brings her signature humor and no-nonsense approach to tackling the toughest workplace challenges. This isn’t your typical crisis-management guide—it’s a call to action for leaders ready to embrace disruption, rethink good intentions, and create real impact. With practical strategies and eye-opening case studies, Jess lays out a clear framework to prepare, recognize, and respond to obstacles before they become disasters. Ready to make progress, even when the path isn’t clear? Start with almost.

PROJECT 2025 DECODED

Project 2025 is a bold roadmap created by the Heritage Foundation, aiming to reshape government policy and priorities. But what does it really mean for our democracy, businesses, and daily lives? Jess Pettitt unpacks the contradictions, hidden agendas, and the long-game strategy behind this initiative. With her signature wit and sharp analysis, she highlights both the alarming risks and unexpected insights found in its 900+ pages. Through thoughtful discussion and real-world implications, Jess helps us move beyond fear and reaction into informed action. Dive into the conversation and stay engaged—because understanding is the first step toward change.

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Tags book, book club, business owner, DEI, entrepreneur, finance, government, inclusion, kentucky, LGBTQ+, national speaker association, NSA, NSA KY, politics, race, racism, small business, speaker, strategy, women

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Season 3: Ep. 1

Post author By smallbusinesssmalltalk
Post date March 19, 2025

March 19, 2025

Season 3: Episode 1

Welcome Back to Small Business Success Talk!

After a short hiatus, Christy Smallwood returns with fresh insights for 2025! She shares the highs and lows of the past year—from major business shifts to personal challenges—and how she’s rebuilding with purpose.

In This Episode:
✔ Why the podcast took a break
✔ Lessons from unexpected setbacks
✔ Merging multiple businesses into one powerful brand
✔ Setting boundaries to create space for strategy
✔ How a phased approach fuels growth
✔ The content strategy keeping Christy top of mind

If you’re an entrepreneur navigating change, this episode is packed with real talk and practical strategies to help you move forward with confidence!

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Christy Smallwood

Host

Small Business Success Talk

#smallbusinesssuccesstalk

References

Christy Smallwood's Website

As mentioned in the episode, Christy Smallwood consolidated multiple businesses into a single, powerful brand. Although unifying different identities can be a challenge this transformation enhances efficiency, messaging, and market impact.

christysmallwood.com

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Tags accident, branding, business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, new brand, new season, small business, social media, speaker, strategy, women, women in business

Branding Business Coaching Employees Episodes: Audio Financial Human Resources Leadership

Season 3: Ep. 1 Audio Podcast

Post author By smallbusinesssmalltalk
Post date March 19, 2025

March 19, 2025

Season 3: Episode 1

Welcome Back to Small Business Success Talk!

If you’re an entrepreneur navigating change, this episode is packed with real talk and practical strategies to help you move forward with confidence!

SUBSCRIBE ON

00:00

Christy Smallwood

Host

Small Business Success Talk

#smallbusinesssuccesstalk

References

Christy Smallwood's Website

christysmallwood.com

Big Ideas, Bold Moves—

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Tags accident, business, business coach, business owner, entrepreneur, inspiration, kentucky, leadership, marketing, motivation, small business, speaker, women, women in business

Business Coaching Culture Episodes: Video Travel

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Post author By Project Manager
Post date July 22, 2024

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Welcome to another episode of Small Business Success Talk with Christy Small! In this exciting installment, Christy chats with Stella Mountain of Ntaba African Safaris while on location in beautiful South Africa. Christy and Stella discuss the ins and outs of preparing for a thrilling safari trip and share stories of group adventures that will leave you longing for your own African escapade. Plus, don’t miss Christy’s delightful reaction to encountering penguins in their natural habitat!

Learn more about Ntaba African Safaris: https://ntabaafrica.com/southern-africa-safaris/

#Tourism #Safari #SouthAfrica #NtabaAfricanSafaris #SmallBusinessSuccess #AdventureTravel #Penguins #TravelTips #GroupTravel

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

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Your Business is a Living Organism | Christy’s Corner

Post author By Project Manager
Post date July 3, 2024

Your Business is a Living Organism | Christy’s Corner

Welcome to another episode of Christy’s Corner! In this insightful installment, “Your Business is a Living Organism,” we enter the dynamic nature of businesses and how they evolve just like living organisms. Discover how empathy and understanding play a crucial role in business success and learn how emotions influence decision-making and drive the core of every business. We’ll explore how personal and professional experiences shape business strategies and operations, reflecting on the journey of your business and how it has transformed since its inception.

Get insights on when and why to pivot your target audience or adopt a new business model, and understand the growth stages of a business, including how it matures and ages over time. Join us as we unravel these intriguing aspects of business growth and development. Don’t forget to like, comment, and subscribe for more episodes of Christy’s Corner!

#ChristysCorner #BusinessGrowth #BusinessEvolution #Entrepreneurship #BusinessStrategy #EmotionalIntelligence #BusinessDevelopment

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Business Coaching Episodes: Video Human Resources Marketing Operations Project Management

Marketing Mavens Episode: What to Do When Shit Hits the Fan

Post author By Project Manager
Post date July 3, 2024

Marketing Mavens Episode: What to Do When Shit Hits the Fan

Join us for a refreshing episode of Marketing Mavens, where we dive into handling unexpected challenges and staying resilient in business. In this special poolside discussion, we explore the art of pivoting when plans go awry, emphasizing the importance of self-evaluation and maintaining a clear strategic focus. Communication strategies and personal investment take center stage as we navigate the twists and turns of entrepreneurship. Don’t miss out on this insightful conversation that will inspire and empower your business journey!

#MarketingMavens #BusinessResilience #PivotStrategy #CommunicationSkills #PersonalInvestment

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Chamber Episodes: Video Marketing Operations

🐝 Small Business Success Talk: Inside Bee Fresh Laundry with Andrew Roush

Post author By Project Manager
Post date April 11, 2024

🐝 Small Business Success Talk: Inside Bee Fresh Laundry with Andrew Roush

Join host Christy Smallwood in this week’s episode of Small Business Success Talk, where she sits down with Andrew Roush, one of the owners of Bee Fresh Laundry. Discover the fascinating journey of Bee Fresh Laundry’s inception, as Andrew shares insights into the company’s beginnings and its unparalleled value to its customers. Discover how Bee Fresh Laundry prioritizes balance and customer-centricity, shaping a business model that values both time and genuine customer care. As a family-owned enterprise, Andrew discusses the unique dynamics of running a business with loved ones and the profound impact it has on customer interactions. Gain valuable insights into customer behaviour and the art of genuinely helping people in the small business landscape. Tune in for an inspiring conversation on entrepreneurship, customer service, and building a business that truly makes a difference. #SmallBusiness #Entrepreneurship #CustomerService #FamilyBusiness

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@_beefreshlaundry

@SmallBusinessSuccessTalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Culture Episodes: Video Marketing

Trailblazing Women: From Madam C.J. Walker to Mary Kay and Mary Crowley | Christy’s Corner

Post author By Project Manager
Post date March 20, 2024

Trailblazing Women: From Madam C.J. Walker to Mary Kay to Mary Crowley | Christy's Corner

n this episode of Christy’s Corner, host Christy Smallwood delves into the extraordinary journeys of trailblazing women from Madam C.J. Walker to Mary Kay to Mary Crowley. Discover the inspiring stories of resilience, entrepreneurship, and triumph as these women overcome challenges to build empires and redefine success. Tune in to explore the remarkable legacies of these pioneering figures and find motivation to pursue your own dreams. Join us as we celebrate Women’s History Month with tales of empowerment and achievement.

#WomensHistoryMonth #BeautyIndustry #MadamCJWalker #SelfMadeMillionaire #Entrepreneur #BlackExcellence #HairCareMogul #DirectSales #ChristyCorner #Inspiration #History

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy