Category: Culture

S3:E7 – From Bracelets to Boardrooms: Building A Law Firm With Heart

Post author By smallbusinesssmalltalk
Post date May 28, 2025

May 28, 2025

From Bracelets to Boardrooms: Building a Law Firm with Heart

Featuring Libby Gray of Gray Ice Higdon Law Firm

What happens when a Deadhead entrepreneur becomes one of Louisville’s top attorneys and co-founds a powerhouse law firm in just one weekend?

Meet Libby Gray, co-founder and managing partner at Gray Ice Higdon. In this episode, host Christy Smallwood digs into Libby’s unconventional path from friendship bracelet slinger to federal court litigator, and how her firm is redefining law firm culture through inclusivity, intentional leadership, and business-savvy legal expertise.

Whether you’re navigating non-competes, scaling your business, or just trying to avoid costly legal pitfalls, Libby’s insights are pure gold. Discover how commercial law, intellectual property, and strategic contracts can make—or break—your business.

Learn how to protect your business, lead with integrity, and build something meaningful with your name on it.

Topics covered:
• Starting a law firm from scratch
• Legal essentials for entrepreneurs
• Managing business partnerships
• Preventing costly litigation
• Building inclusive, values-based culture
• Why every small biz needs an attorney (ASAP)

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Tags Attorney, business owner, entrepreneur, Law firm, small business, strategy, Success Stories, Women-Owned Business

Audio Production Culture Episodes: Video Leadership Marketing Media Mindset Production

S3:E5 – Why Every Business Needs To Capture Its Origin Story

Post author By smallbusinesssmalltalk
Post date April 30, 2025

April 30, 2025

Season 3: Ep 5 - Why Every Business Needs To Capture Its Origin Story

Featuring David Sermersheim of Audio Capture

What if your story was the one thing that could shape generations to come? In this heartwarming and powerful episode of Small Business Success Talk, Christy Smallwood sits down with David Sermersheim—corporate leader by day, founder of Celebrate Audio by passion—to uncover how storytelling is the most underutilized yet impactful tool in business today.

David shares how a personal voicemail at a wedding changed everything for him, leading to a calling to help families and businesses preserve their legacies through audio storytelling. From bringing corporate values to life to capturing once-in-a-lifetime wisdom from loved ones, this episode dives deep into how stories are more than memories—they’re the blueprint of success, connection, and legacy.

💡 Whether you’re a founder, team leader, or family business owner, this episode will move you—and might even make you cry (in a good way).

🔗 Learn more about Celebrate Audio: https://celebrateaudio.com/

📌 Subscribe for more inspiring interviews with leaders making waves in small business success.

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Christy Smallwood

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Tags Audio Capture, business owner, entrepreneur, kentucky, national speaker association, NSA, NSA KY, small business, speaker, strategy, Success Stories

Autism Books, Author Culture Education Episodes: Video Leadership Marketing Media Mindset Non-Profit Production Publishing

S3:E4 – Building A Creative Legacy

Post author By smallbusinesssmalltalk
Post date April 15, 2025

April 02, 2025

Season 3: Ep 4 - Building a Creative Legacy

Featuring Kathryn and Todd Ziegler of Iron Pirate Publishing

In this heartfelt and hilarious episode of Small Business Success Talk, Christy sits down with two of her favorite collaborators (and friends), Kathryn and Todd Ziegler—co-founders of Iron Pirate Publishing. From Broadway spotlights to a book born out of love for their daughter with autism, this duo blends creativity, resilience, and purpose into everything they touch.

Get ready for a deep dive into how Iron Pirate evolved from a single Kickstarter campaign into a full-blown publishing, production, and education company. They talk about making bold moves, learning to listen (even when it’s hard), and what true success feels like—peace, purpose, and meaningful connection.

You’ll laugh, you’ll tear up, and you’ll walk away inspired to finish that “thing” on your heart. Whether you’re a fellow creative, an entrepreneur, or somewhere in between—this one’s for you.

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Kathryn Zeigler

Co-Founder

Christy Smallwood

Host

Guest References

TIFFANY EPIPHANY BY KATHRYN ZEIGLER

Meet Tiffany Epiphany, our first friend in The Spectrum Series™! The series features characters who celebrate their gifts, challenges, and accomplishments as children with autism. Tiffany is very lucky because she gets to see the world in a unique way. Through her adventures Tiffany shows her family and friends just how big and beautiful her world truly is.

You can meet Tiffany’s friend Solomon Sparks NOW! The Spectrum Series™ are books full of love with characters that celebrate the gifts, challenges, and achievements of children with autism.

Meta, Instagram, TikTok: @thespectrumseriesbooks

Developed and written by: Kathryn Rae Zeigler

Illustrated by: Mimi Beane Zeigler

Edited by: Todd Zeigler

Published by: Iron Pirate Publishing

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Tags book, book club, business owner, DEI, entrepreneur, finance, government, inclusion, kentucky, LGBTQ+, national speaker association, NSA, NSA KY, politics, race, racism, small business, speaker, strategy, women

Branding Business Coaching Culture Education Episodes: Video Event Industry Financial Government Human Resources Leadership Media Non-Profit SEO

Season 3: Ep 3 Jess Pettitt

Post author By smallbusinesssmalltalk
Post date April 2, 2025

April 02, 2025

Season 3: Episode 3 with Jess Pettitt

Jess Pettitt joins Christy Smallwood on Small Business Success Talk to dive into the realities of running a speaking business, balancing purpose with profit, and navigating tough conversations. With her signature humor and deep insights, Jess shares how small business owners can create lasting change, build authentic workplace cultures, and align their values with real actions. They discuss the power of asking better questions, taking control of urgency, and staying true to your mission. Jess also talks about her new book, Almost Doing Good, and the unexpected viral moment that put her in the spotlight. This episode is packed with practical strategies and thought-provoking discussions to help entrepreneurs lead with impact and authenticity.

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Guest References

ALMOST DOING GOOD BY JESSICA PETTITT

What if almost was the key to lasting change? In Almost Doing Good, Jess Pettitt brings her signature humor and no-nonsense approach to tackling the toughest workplace challenges. This isn’t your typical crisis-management guide—it’s a call to action for leaders ready to embrace disruption, rethink good intentions, and create real impact. With practical strategies and eye-opening case studies, Jess lays out a clear framework to prepare, recognize, and respond to obstacles before they become disasters. Ready to make progress, even when the path isn’t clear? Start with almost.

PROJECT 2025 DECODED

Project 2025 is a bold roadmap created by the Heritage Foundation, aiming to reshape government policy and priorities. But what does it really mean for our democracy, businesses, and daily lives? Jess Pettitt unpacks the contradictions, hidden agendas, and the long-game strategy behind this initiative. With her signature wit and sharp analysis, she highlights both the alarming risks and unexpected insights found in its 900+ pages. Through thoughtful discussion and real-world implications, Jess helps us move beyond fear and reaction into informed action. Dive into the conversation and stay engaged—because understanding is the first step toward change.

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Tags book, book club, business owner, DEI, entrepreneur, finance, government, inclusion, kentucky, LGBTQ+, national speaker association, NSA, NSA KY, politics, race, racism, small business, speaker, strategy, women

Business Coaching Culture Episodes: Video Travel

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Post author By Project Manager
Post date July 22, 2024

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Welcome to another episode of Small Business Success Talk with Christy Small! In this exciting installment, Christy chats with Stella Mountain of Ntaba African Safaris while on location in beautiful South Africa. Christy and Stella discuss the ins and outs of preparing for a thrilling safari trip and share stories of group adventures that will leave you longing for your own African escapade. Plus, don’t miss Christy’s delightful reaction to encountering penguins in their natural habitat!

Learn more about Ntaba African Safaris: https://ntabaafrica.com/southern-africa-safaris/

#Tourism #Safari #SouthAfrica #NtabaAfricanSafaris #SmallBusinessSuccess #AdventureTravel #Penguins #TravelTips #GroupTravel

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Culture Episodes: Video Marketing

Trailblazing Women: From Madam C.J. Walker to Mary Kay and Mary Crowley | Christy’s Corner

Post author By Project Manager
Post date March 20, 2024

Trailblazing Women: From Madam C.J. Walker to Mary Kay to Mary Crowley | Christy's Corner

n this episode of Christy’s Corner, host Christy Smallwood delves into the extraordinary journeys of trailblazing women from Madam C.J. Walker to Mary Kay to Mary Crowley. Discover the inspiring stories of resilience, entrepreneurship, and triumph as these women overcome challenges to build empires and redefine success. Tune in to explore the remarkable legacies of these pioneering figures and find motivation to pursue your own dreams. Join us as we celebrate Women’s History Month with tales of empowerment and achievement.

#WomensHistoryMonth #BeautyIndustry #MadamCJWalker #SelfMadeMillionaire #Entrepreneur #BlackExcellence #HairCareMogul #DirectSales #ChristyCorner #Inspiration #History

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Chamber Culture Education Episodes: Video Marketing

SheSquad Goals! Chamber Chicks Empower for Women’s History Month (Small Business Success Talk)

Post author By Project Manager
Post date March 20, 2024

SheSquad Goals! Chamber Chicks Empower for Women's History Month (Small Business Success Talk)

As Women’s History Month draws to a close, Small Business Success Talk celebrates with a bang! Christy Smallwood is joined by her inspiring friends, the self-proclaimed “Chamber Chicks.”

The Chamber Chicks are a powerhouse group of successful women with a passion for helping others grow:

Marisa Neal helps companies navigate the world of local, state, and federal government contracting.

Kym Raque of The Write Solution LLC provides expert public relations consultation.

Larisa Crawley, owner and cookie artist for Crawley Creative Confections, delights with her sweet treats and entrepreneurial spirit.

Vallerie Root, CEO & Founder of Bourbon Boss Babes, brings her savvy business acumen to the table.

Join this dynamic group as they share their journeys, insights, and secrets to success. This episode is packed with valuable takeaways for women business owners (or aspiring ones) at any stage. Learn, laugh, and get ready to be empowered! #Sheconomy #SmallBusinessSuccess

#SmallBusinessSuccessTalk #ChristySmallwood #ChamberChicks #WomenEntrepreneurs #Empowerment #GirlBoss #BusinessGrowth #WomenLeaders #DiverseBusinesses #YouGotThis

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Culture Episodes: Video Marketing

Empowering Women Entrepreneurs: Small Business Success Talks with Christy Smallwood

Post author By Project Manager
Post date March 15, 2024

Empowering Women Entrepreneurs: Small Business Success Talks with Christy Smallwood

In this special episode of Small Business Success Talks, host Christy Small celebrates Women’s History Month by shining a spotlight on the incredible achievements of women in business. Join Christy as she sits down with her friends Charlene Burke, Kristen Frarey, and Shelby Hamilton to discuss their entrepreneurial journeys and share invaluable insights into navigating the world of business as women.

From overcoming challenges to seizing opportunities, these dynamic women entrepreneurs share their experiences, lessons learned, and the secrets to their success. Whether you’re a seasoned entrepreneur or just starting out, this episode is packed with inspiration and practical advice to help you thrive in your own business endeavors.

Don’t miss out on this empowering conversation as Christy and her guests delve into the adventures and perspectives that have shaped their lives and businesses. Tune in now to be inspired and motivated to take your entrepreneurial journey to new heights!

#WomenEntrepreneurs #WomensHistoryMonth #SmallBusinessSuccess #Empowerment #Entrepreneurship #BusinessAdvice #PodcastDiscussion #Inspiration

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Culture Episodes: Video Marketing Media Project Management

Women in Whiskey: How Trailblazers Shaped the Industry | Christy’s Corner

Post author By Project Manager
Post date March 13, 2024

Women in Whiskey: How Trailblazers Shaped the Industry | Christy's Corner

Join Christy in another special episode of Christy’s Corner, dedicated to celebrating Women’s History Month. In this installment, Christy delves deep into the world of whiskey, uncovering the remarkable contributions of women who have left an indelible mark on the industry and community. From historic figures to modern pioneers, discover the untold stories of female distillers, entrepreneurs, and advocates who have shaped the niche in style. Raise a glass as we toast to the legacy of these trailblazers and their enduring impact on whiskey culture. Don’t miss this enlightening exploration of Women in Whiskey, only on Christy’s Corner! 🥃✨ #WomensHistoryMonth #WomenInWhiskey #ChristysCorner

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy

Branding Culture Episodes: Video Marketing Media Operations

Navigating Business, Birthdays, and Bookshelves

Post author By Project Manager
Post date February 8, 2024

Navigating Business, Birthdays, and Bookshelves

Ever wondered what happens when randomness meets rich information? In this episode, Christy dives deep into the vibrant tapestry of life, sharing random yet incredibly informative tidbits. Join her as she sheds light on the recent conversations, the pulse of her family-owned business, and the intricate layers of communication within a business setting. Discover the power of intentionality as a strategy that Christy has embraced.

As the 50th-year celebration wave hits, Christy takes us on a journey through the festivities surrounding her friends’ milestone birthdays. Plus, explore the charm of Kentucky, where towns bare names inspired by cities worldwide. Stay tuned for the exciting plans Christy has in store for her own 50th birthday bash!

And that’s not all – Christy spills the beans on the latest captivating reads that have captured her attention. Get ready for some book recommendations that will surely make it to your must-read list.

Don’t miss out on this episode filled with insights, celebrations, and the joy of living. Hit that play button, like, subscribe, and join Christy on another adventure in Christy’s Corner! 🌈✨ #ChristysCorner #LifeAndCelebrations #BusinessInsights #Turning50

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

Tags business, business coach, business owner, entrepreneur, kentucky, leadership, marketing, small business, speaker, strategy