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Culture Episodes: Video Law Leadership Marketing Mindset

S3:E7 – From Bracelets to Boardrooms: Building A Law Firm With Heart

From Bracelets to Boardrooms: Building a Law Firm with Heart

Featuring Libby Gray of Gray Ice Higdon Law Firm

What happens when a Deadhead entrepreneur becomes one of Louisville’s top attorneys and co-founds a powerhouse law firm in just one weekend?

Meet Libby Gray, co-founder and managing partner at Gray Ice Higdon. In this episode, host Christy Smallwood digs into Libby’s unconventional path from friendship bracelet slinger to federal court litigator, and how her firm is redefining law firm culture through inclusivity, intentional leadership, and business-savvy legal expertise.

Whether you’re navigating non-competes, scaling your business, or just trying to avoid costly legal pitfalls, Libby’s insights are pure gold. Discover how commercial law, intellectual property, and strategic contracts can make—or break—your business.

Learn how to protect your business, lead with integrity, and build something meaningful with your name on it.

Topics covered:
• Starting a law firm from scratch
• Legal essentials for entrepreneurs
• Managing business partnerships
• Preventing costly litigation
• Building inclusive, values-based culture
• Why every small biz needs an attorney (ASAP)

 

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Gray Ice Higdon

Partner

Christy Smallwood

Host

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Episodes: Video Food Leadership Marketing Mindset

S3:E6 Rebranding with Purpose: How Maeve Chocolate is Reinventing the Industry—One Bar at a Time

Rebranding with Purpose: How Maeve Chocolate is Reinventing the Industry—One Bar at a Time

Featuring Jean Thompson and Ellie Thompson of Maeve Chocolate

What happens when a former Microsoft exec buys a chocolate factory, reinvents the brand, and turns it into a movement? In this deliciously inspiring episode of Small Business Success Talk, host Christy Smallwood sits down with the powerhouse mother-daughter duo behind Maeve Chocolate (formerly Seattle Chocolate).

Founder Jean Thompson shares how she went from investor to CEO, tackling imposter syndrome, supply chain challenges, and brand transformation—while daughter Ellie brings in a fresh Gen Z perspective, helping the company transition to a more vibrant, purpose-driven brand.

They spill the cocoa beans on:

  • Reinventing a legacy brand while staying true to your mission

  • Why the cocoa industry is more complex than wine

  • Building a female-led, impact-driven chocolate business

  • How storytelling, sustainability, and bold packaging win over conscious consumers

  • Preparing the next generation for leadership (and legacy)

If you love chocolate, entrepreneurship, or stories of brand transformation with heart—this one’s for you.

🌎 Learn more about Maeve Chocolate: https://maevechocolate.com
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Maeve Chocolate

Founder

Christy Smallwood

Host

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Audio Production Culture Episodes: Video Leadership Marketing Media Mindset Production

S3:E5 – Why Every Business Needs To Capture Its Origin Story

Season 3: Ep 5 - Why Every Business Needs To Capture Its Origin Story

Featuring David Sermersheim of Audio Capture

What if your story was the one thing that could shape generations to come? In this heartwarming and powerful episode of Small Business Success Talk, Christy Smallwood sits down with David Sermersheim—corporate leader by day, founder of Celebrate Audio by passion—to uncover how storytelling is the most underutilized yet impactful tool in business today.

David shares how a personal voicemail at a wedding changed everything for him, leading to a calling to help families and businesses preserve their legacies through audio storytelling. From bringing corporate values to life to capturing once-in-a-lifetime wisdom from loved ones, this episode dives deep into how stories are more than memories—they’re the blueprint of success, connection, and legacy.

💡 Whether you’re a founder, team leader, or family business owner, this episode will move you—and might even make you cry (in a good way).

🔗 Learn more about Celebrate Audio: https://celebrateaudio.com/

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David Sermersheim

Founder

Christy Smallwood

Host

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Autism Books, Author Culture Education Episodes: Video Leadership Marketing Media Mindset Non-Profit Production Publishing

S3:E4 – Building A Creative Legacy

Season 3: Ep 4 - Building a Creative Legacy

Featuring Kathryn and Todd Ziegler of Iron Pirate Publishing

In this heartfelt and hilarious episode of Small Business Success Talk, Christy sits down with two of her favorite collaborators (and friends), Kathryn and Todd Ziegler—co-founders of Iron Pirate Publishing. From Broadway spotlights to a book born out of love for their daughter with autism, this duo blends creativity, resilience, and purpose into everything they touch.

Get ready for a deep dive into how Iron Pirate evolved from a single Kickstarter campaign into a full-blown publishing, production, and education company. They talk about making bold moves, learning to listen (even when it’s hard), and what true success feels like—peace, purpose, and meaningful connection.

You’ll laugh, you’ll tear up, and you’ll walk away inspired to finish that “thing” on your heart. Whether you’re a fellow creative, an entrepreneur, or somewhere in between—this one’s for you.

Kathryn Zeigler

Co-Founder

Christy Smallwood

Host

Guest References

TIFFANY EPIPHANY BY KATHRYN ZEIGLER

Meet Tiffany Epiphany, our first friend in The Spectrum Series™! The series features characters who celebrate their gifts, challenges, and accomplishments as children with autism. Tiffany is very lucky because she gets to see the world in a unique way. Through her adventures Tiffany shows her family and friends just how big and beautiful her world truly is.

 

You can meet Tiffany’s friend Solomon Sparks NOW! The Spectrum Series™ are books full of love with characters that celebrate the gifts, challenges, and achievements of children with autism.

 

Meta, Instagram, TikTok: @thespectrumseriesbooks

Developed and written by: Kathryn Rae Zeigler

Illustrated by: Mimi Beane Zeigler

Edited by: Todd Zeigler

Published by: Iron Pirate Publishing

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Branding Business Coaching Culture Education Episodes: Video Event Industry Financial Government Human Resources Leadership Media Non-Profit SEO

Season 3: Ep 3 Jess Pettitt

Season 3: Episode 3 with Jess Pettitt

Jess Pettitt joins Christy Smallwood on Small Business Success Talk to dive into the realities of running a speaking business, balancing purpose with profit, and navigating tough conversations. With her signature humor and deep insights, Jess shares how small business owners can create lasting change, build authentic workplace cultures, and align their values with real actions. They discuss the power of asking better questions, taking control of urgency, and staying true to your mission. Jess also talks about her new book, Almost Doing Good, and the unexpected viral moment that put her in the spotlight. This episode is packed with practical strategies and thought-provoking discussions to help entrepreneurs lead with impact and authenticity.

Jess Pettitt

Speaker

Christy Smallwood

Host

Guest References

ALMOST DOING GOOD BY JESSICA PETTITT

What if almost was the key to lasting change? In Almost Doing Good, Jess Pettitt brings her signature humor and no-nonsense approach to tackling the toughest workplace challenges. This isn’t your typical crisis-management guide—it’s a call to action for leaders ready to embrace disruption, rethink good intentions, and create real impact. With practical strategies and eye-opening case studies, Jess lays out a clear framework to prepare, recognize, and respond to obstacles before they become disasters. Ready to make progress, even when the path isn’t clear? Start with almost.

PROJECT 2025 DECODED

Project 2025 is a bold roadmap created by the Heritage Foundation, aiming to reshape government policy and priorities. But what does it really mean for our democracy, businesses, and daily lives? Jess Pettitt unpacks the contradictions, hidden agendas, and the long-game strategy behind this initiative. With her signature wit and sharp analysis, she highlights both the alarming risks and unexpected insights found in its 900+ pages. Through thoughtful discussion and real-world implications, Jess helps us move beyond fear and reaction into informed action. Dive into the conversation and stay engaged—because understanding is the first step toward change.

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Categories
Branding Employees Episodes: Video Food Marketing Media Operations Project Management Web Sites

Season 3: Ep 2 – Amy Torres

Season 3: Episode 2 with Amy Torres

AI, Marketing, and Business Growth with Amy Torres

In this episode of Small Business Success Talk, Christy sits down with marketing expert and entrepreneur Amy Torres for a deep dive into AI, branding, and the evolving landscape of business growth. Amy, the powerhouse behind Director of Marketing Inc., shares how AI tools are revolutionizing decision-making, streamlining cash flow management, and creating new opportunities for small business owners.

They also discuss:

  • The impact of AI on marketing and business strategy
  • How to integrate AI without losing the human touch
  • Personal branding and the power of consistency
    The importance of short-form video and digital storytelling
  • Building a business that gives you the freedom to do what you love

Plus, Amy and Christy share their experiences navigating business pivots, rebranding, and the power of showing up authentically. If you’re a small business owner looking for practical insights, this episode is packed with wisdom, humor, and actionable strategies.

Interview ep 2
DSC_1176

Amy Torres

Leads Director of Marketing inc.

Christy Smallwood

Host

Guest References

Director of Marketing Inc Website

Director of Marketing Inc helps businesses enhance their brand presence and reach their target audience with expert marketing strategies. From Google Ads and website optimization to social media management, they provide the tools and support needed to elevate your marketing efforts and drive success.

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Categories
Branding Business Coaching Employees Episodes: Video Financial Leadership

Season 3: Ep. 1

Season 3: Episode 1

Welcome Back to Small Business Success Talk!

After a short hiatus, Christy Smallwood returns with fresh insights for 2025! She shares the highs and lows of the past year—from major business shifts to personal challenges—and how she’s rebuilding with purpose.

In This Episode:
✔ Why the podcast took a break
✔ Lessons from unexpected setbacks
✔ Merging multiple businesses into one powerful brand
✔ Setting boundaries to create space for strategy
✔ How a phased approach fuels growth
✔ The content strategy keeping Christy top of mind

If you’re an entrepreneur navigating change, this episode is packed with real talk and practical strategies to help you move forward with confidence!

Christy Smallwood

Host

Small Business Success Talk

#smallbusinesssuccesstalk

References

Christy Smallwood's Website

As mentioned in the episode, Christy Smallwood consolidated multiple businesses into a single, powerful brand. Although unifying different identities can be a challenge this transformation enhances efficiency, messaging, and market impact. 

Big Ideas, Bold Moves—

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Copyright © 2025 Small Business Success Talk with Christy Smallwood

Categories
Branding Business Coaching Employees Episodes: Audio Financial Human Resources Leadership

Season 3: Ep. 1 Audio Podcast

Season 3: Episode 1

Welcome Back to Small Business Success Talk!

After a short hiatus, Christy Smallwood returns with fresh insights for 2025! She shares the highs and lows of the past year—from major business shifts to personal challenges—and how she’s rebuilding with purpose.

In This Episode:
✔ Why the podcast took a break
✔ Lessons from unexpected setbacks
✔ Merging multiple businesses into one powerful brand
✔ Setting boundaries to create space for strategy
✔ How a phased approach fuels growth
✔ The content strategy keeping Christy top of mind

If you’re an entrepreneur navigating change, this episode is packed with real talk and practical strategies to help you move forward with confidence!

album-art
00:00

Christy Smallwood

Host

Small Business Success Talk

#smallbusinesssuccesstalk

References

Christy Smallwood's Website

As mentioned in the episode, Christy Smallwood consolidated multiple businesses into a single, powerful brand. Although unifying different identities can be a challenge this transformation enhances efficiency, messaging, and market impact. 

Big Ideas, Bold Moves—

be the first to know!

Copyright © 2025 Small Business Success Talk with Christy Smallwood

Categories
Branding Business Coaching Episodes: Video Project Management Web Sites

Christy’s Corner: Leadership and Ownership

Christy's Corner: Leadership and Ownership

Welcome to another episode of Christy’s Corner! Today, Christy dives into the dynamic world of Leadership and Ownership. Whether you’re leading a team or running your own business, the principles of effective decision-making, empowering others, and true leadership are crucial. Christy discusses the art of making choices that drive success, how true leaders inspire and empower their teams, and the important distinction that an owner is not always a great leader, but a leader needs to be a good one. She also shares practical tips to boost your team’s morale and productivity. Tune in to gain insights on transforming your approach to leadership and making a real impact in your business. Watch now and take your leadership skills to the next level!

Christy Smallwood

Host

Smalll Business Success Talk

#smallbusinesssuccesstalk

References

Being Super

Life can feel like a never-ending series of battles—but what if you could harness your challenges and transform them into strengths? Be Super by Christy Smallwood is your guide to stepping into your power, embracing resilience, and becoming the hero of your own story. Through actionable insights and empowering strategies, this book helps you make sense of life’s struggles and take control of your journey.

No capes required—just a commitment to unlocking your potential. Ready to rise? Read the book. Be Super.

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Business Coaching Culture Episodes: Video Travel

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Talking Tourism While On Location in Africa with Stella Mountain of Ntaba African Safaris

Welcome to another episode of Small Business Success Talk with Christy Small! In this exciting installment, Christy chats with Stella Mountain of Ntaba African Safaris while on location in beautiful South Africa. Christy and Stella discuss the ins and outs of preparing for a thrilling safari trip and share stories of group adventures that will leave you longing for your own African escapade. Plus, don’t miss Christy’s delightful reaction to encountering penguins in their natural habitat!

Learn more about Ntaba African Safaris: https://ntabaafrica.com/southern-africa-safaris/

#Tourism #Safari #SouthAfrica #NtabaAfricanSafaris #SmallBusinessSuccess #AdventureTravel #Penguins #TravelTips #GroupTravel

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

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