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Season 3: Ep. 1 Audio Podcast

Season 3: Episode 1

Welcome Back to Small Business Success Talk!

After a short hiatus, Christy Smallwood returns with fresh insights for 2025! She shares the highs and lows of the past year—from major business shifts to personal challenges—and how she’s rebuilding with purpose.

In This Episode:
✔ Why the podcast took a break
✔ Lessons from unexpected setbacks
✔ Merging multiple businesses into one powerful brand
✔ Setting boundaries to create space for strategy
✔ How a phased approach fuels growth
✔ The content strategy keeping Christy top of mind

If you’re an entrepreneur navigating change, this episode is packed with real talk and practical strategies to help you move forward with confidence!

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00:00

Christy Smallwood

Host

Small Business Success Talk

#smallbusinesssuccesstalk

References

Christy Smallwood's Website

As mentioned in the episode, Christy Smallwood consolidated multiple businesses into a single, powerful brand. Although unifying different identities can be a challenge this transformation enhances efficiency, messaging, and market impact. 

Big Ideas, Bold Moves—

be the first to know!

Copyright © 2025 Small Business Success Talk with Christy Smallwood

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Branding Marketing Media Operations

Empowering Women: Small Business Success Talks | Celebrating Women’s History Month with Christy Smallwood!

Empowering Women: Small Business Success Talks | Celebrating Women's History Month with Christy Smallwood!

🌟 Join Christy Smallwood in this empowering episode of Small Business Success Talks as we celebrate Women’s History Month! 🌸✨ We’re shining a spotlight on incredible women from diverse backgrounds, each with a unique journey towards success and greatness in their respective fields.

🚀 Get inspired by the stories of resilience, innovation, and triumph as Christy collects episode snapshots featuring remarkable women entrepreneurs, leaders, and visionaries. From CEOs to creatives, this episode is a tribute to the strength, determination, and brilliance of women in business.

👩‍💼 Whether you’re an aspiring entrepreneur or looking for a dose of motivation, this episode is a must-watch! Tune in for insightful conversations, valuable lessons, and a celebration of the incredible impact women make in the world of small business.

🌈 Let’s support and uplift each other as we navigate the journey to success. Don’t miss this special Women’s History Month edition of Small Business Success Talks with your host, Christy Smallwood!

🔗 #WomensHistoryMonth #EmpowerWomen #SmallBusinessSuccess #WomenInBusiness #SuccessStories #InspiringWomen #BusinessLeadership #EmpowermentSeries #ChristySmallwood #EntrepreneurshipJourney #TrailblazingWomen #DiversityInBusiness #SmallBusinessInspiration #MotivationalTalks #LeadershipSuccess #BusinessTriumphs #CelebratingWomen #SuccessInEveryField #InnovativeWomen #WomenEmpowerment

👉 Subscribe now and be a part of the celebration! Let’s inspire, uplift, and empower each other on the path to success! 🌟💼✨ #SmallBusinessTalks #SubscribeNow #SuccessJourney

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This episode of Small Business Success Talk brought to you by

Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/

Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/

Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information.

@smallbusinesssuccesstalk

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Branding Business Coaching Episodes: Video Marketing Media Operations Project Management SEO Web Sites

Navigating Business Strategy and Marketing: Insights with Seth Goldstein | Small Business Success Talks

Navigating Business Strategy and Marketing: Insights with Seth Goldstein | Small Business Success Talks

🎙️ 🎉 Get ready for a game-changing episode of Small Business Success Talks hosted by the dynamic Christy Smallwood! 🎙️ Join us in the latest installment of our captivating series, Summer of Strategy, as we welcome the exceptional Seth Goldstein to the spotlight. 🌟

🚀 Delve into the heart of Business Development and Strategy as we shine a spotlight on the world of small businesses. Seth Goldstein, a true luminary, takes us on a journey into the power of podcasts as a game-shifting marketing tool. Learn the art of the marketing process, discover optimal timelines for results that resonate, and embrace the vital virtue of patience throughout the entire expedition.

🔥 Calling all visionaries, entrepreneurs, and business aficionados! This conversation is your backstage pass to uncovering the secrets of small business success. 💼

#SmallBusinessTriumphs #SuccessStrategies #SummerOfStrategy #BusinessMastery #PodcastPower #MarketingMagic #PatiencePays

👁️‍🗨️ Don’t miss out! Hit that subscribe button and ring the notification bell to supercharge your business acumen with Small Business Success Talks! 📈🔑

Seth’s Bio:

Once an ink-stained newshound, Seth has reinvented himself as a pioneering digital marketer and insightful podcast host. 

Cutting his teeth in the bustling newsrooms of Pennsylvania and New Jersey, his journalistic acumen and relentless curiosity served him well in the frenetic world of newspapers.

In 2008, amidst an existential burnout, Seth swapped his notepad for a business blueprint and dived headlong into the dynamic realm of digital marketing. 

What initially began as a strategic pivot to secure employment, unexpectedly blossomed into a thriving venture that has been going strong for over a decade and a half. 

Seth’s journey, punctuated by soaring peaks and challenging valleys, is a testament to his entrepreneurial grit and unwavering commitment to his craft.

As the charismatic host of the much-loved podcast, “Entrepreneur’s Enigma,” Seth weaves tales of his adventures in business, while also spotlighting the experiences of other trailblazing entrepreneurs. 

The podcast, lauded for its candid discussions and meaningful insights, serves as a lighthouse for aspiring business mavericks.

Beyond the whirlwind of work, Seth loves spending quality time with his loving wife, their spirited son, and their charming and lovable Airedoodle, Olive. 

Balancing his professional fervor with a rich personal life, Seth is a testament to the thrilling possibilities that emerge when one takes their life into their own hands.

https://goldsteinmedia.com

https://entrepreneursenigma.com/

https://www.linkedin.com/in/sethmgoldstein/

@SmallBusinessSuccessTalk

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Marketing

Supporting Women-Owned Small Businesses with Debra Locker Griffin

Supporting Women-Owned Small Businesses with Debra Locker Griffin

On this episode of Small Business Success Talks, join host Christy Smallwood as she interviews Debra Locker Griffin, a leading public relations professional empowering women and their small businesses. Debra offers her advice on how to use PR to help and market women-owned small businesses, including tips on finding distinctive brand language and storytelling techniques that appeal to female audiences. She also talks about the value of establishing solid connections and networks to support female entrepreneurs in overcoming challenges and achieving their objectives. This episode is a must-listen if you’re a female small business owner or entrepreneur looking for inspiration and advice on how to thrive in PR.

BIO: Debra Locker Griffin provides big city caliber public relations with small-town charm by applying the same inquisitive spirit that served her so well in television news journalism. Her three decades of professional excellence have put her in the absolute vanguard of her field.

Debra’s company, The Debra Locker Group, is an award-winning boutique agency specializing in the lifestyle, beauty, spa, and wellness markets and has been a constant champion for female entrepreneurs. The Kentucky-based DLG was named Best PR firm in Louisville by readers of LEO Weekly three years in a row, and listed as a top PR firm by the editors of Louisville Business First.

Prior to launching DLG, Debra was the Public Relations Director for the International SPA Association and Host Communications, both of which are based in Lexington, KY. Working in the spa industry since 2001, Debra was voted as the recipient of the 2020 Women in Wellness PR & Marketing Award from American Spa magazine.

Before beginning her PR career, Debra was a reporter and producer at TV stations in Kentucky, Tennessee and North Carolina. She has received three Emmy nominations for her work in television.

A firm believer in giving back to the world, Debra is the Board Chair for the Indiana, Kentucky, Tennessee Chapter of the National MS Society and a committee member for the annual Misters for MS fundraiser in Louisville.

Her free time is spent traveling, gardening, working out and trying new restaurants. Debra is frequently accompanied by her husband Ron, teenaged son Bryce, and Great Pyrenees Jackie and Pete.

@SmallBusinessSuccessTalk

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Operations Project Management Senior Living

Senior Living Solutions for your Loved Ones

Senior Living Solutions for your Loved Ones

On this episode of Small Business Success Talks, Christy Smallwood with guests, Amy and Jeff Crittenden of Oasis Senior Advisor chatted about the transition to Senior Care Living and help families in a sound decision-making process. They are a proud company anchored in ministry and with the highest quality of care possible.

Watch out for Jeff’s 2023 challenge!

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Financial Operations

Accounting Checklist for your Business

Accounting Checklist for your Business

On this episode of Small Business Success Talks. Christy Smallwood and guest, Ashley Ford discuss how accounting is a complex, but essential, part of running your business. If you’re a small business owner, you know that accounting is a lot of work. But Ashley thinks it’s not complicated at all. She finds joy in helping business owners to keep track of their finance and more…

Discover the best advice that Ashley received and continues to live by today.

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Business Coaching Mindset

Transform Your Business By Changing Your Mind

Transform you business by changing your mind

Entrepreneurship has guided Perry Allison his entire life. Bringing value to the marketplace, being resourceful, and seeing opportunities to grow himself have made our guest the business owner he is today. Perry shares his story of  removing burnout and transforming his business by transforming the way he thinks and approaches leadership. 

 

PERRY’S BIO

As the CEO of several service-based companies, Perry Allison now supports entrepreneurs achieve greater freedom & results, by optimizing the quality of their company’s processes, people & performance. Having been homeless during most of his teenage years, pursuing financial stability was essential and caused him to start his first business in 2009, at just 19 years old. With no financial resources, Perry was able to grow his organization from being a one-person operation, into a multiple seven-figure entity which continues to independently thrive. The POWEROP Method was born in 2018 when Perry recognized, that in order for his company to grow, he would need to be more than just an OPERATOR of his business, but a business OWNER with an exceptional strategy of advanced leadership, operational, and systems capabilities. Today, Perry helps business owners implement The POWEROP Method, with three essential goals in mind; 1) to make the business a more valuable & sellable asset, 2) to position the company to scale beyond current fixed limitations and 3) to multiply the owner out of the day-to-day, providing greater freedom, joy and purpose.

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Culture Event Industry Hospitality Retail

Connecting Over Cocktails – An Interview with Jennifer Brian, Make & Muddle

Connecting Over Cocktails - An Interview with Jennifer Brian, Make & Muddle

On this episode of Small Business Success Talk, Christy interviews Jennifer Brian, Cocktail Evangelist, to find what it took to create Make & Muddle as a unique addition to the spirits industry. The two  discuss everything from Jennifer’s love of hosting to her favorite drink experiences and the really good things that can happen over a good pour.

 

Jennifer’s BIO

With over 25+ years in the hospitality business as a caterer and mixologist specializing in luxury events and intimate gatherings, Jennifer Brian is the Cocktail Evangelist here to spread the good news about booze! Her cocktail company, Make & Muddle, produces a line of all natural craft cocktail mixers in Louisville, KY designed to do the heavy lifting in a mixer so that folks can have a delicious, three-ingredient craft cocktail from their home. Additionally, Jennifer is the founder of Jennifer Brian Events and is an Executive Bourbon Steward.

Categories
Marketing

3 Key Activities to do for marketing in your business each year

3 Key Activities to do for marketing in your business each year

It’s a new Marketing Mavens episode for Small Business Success Talk! Grab your note-taking tools and get ready to focus on setting yourself up for success in the coming year(s). 

The Marketing Mavens: – Christy Smallwood, Host (Eagle Eye Strategic Marketing & Chrysaetos Strategic Leadership Development) – Amy Torres (Director of Marketing, Inc.) – Kristina Stubblefield (SoIn Media Group & The Ring, The Bling, and All The Things) – Brittany Murphy (One Thing Marketing)

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Marketing

Authenticity in marketing and more with the Marketing Mavens

Authenticity in marketing and more with the Marketing Mavens

Amy Torres with Director of Marketing, Inc., Kristina Stubblefield with SoIn Media Group, and Brittany Murphy with One Thing Marketing join host, Christy Smallwood, to talk about authenticity in marketing, positioning your brand authentically, and a few other meaningful marketing insights. This is one to take notes with!

www.SmallBusinessSuccessTalk.biz
www.directorofmarketinginc.com
www.onethingmarketing.net
www.soinmediagroup.com