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March 26, 2025

Season 3: Episode 2 with Amy Torres

AI, Marketing, and Business Growth with Amy Torres

In this episode of Small Business Success Talk, Christy sits down with marketing expert and entrepreneur Amy Torres for a deep dive into AI, branding, and the evolving landscape of business growth. Amy, the powerhouse behind Director of Marketing Inc., shares how AI tools are revolutionizing decision-making, streamlining cash flow management, and creating new opportunities for small business owners.

They also discuss:

The impact of AI on marketing and business strategy
How to integrate AI without losing the human touch
Personal branding and the power of consistency
The importance of short-form video and digital storytelling
Building a business that gives you the freedom to do what you love

Plus, Amy and Christy share their experiences navigating business pivots, rebranding, and the power of showing up authentically. If you’re a small business owner looking for practical insights, this episode is packed with wisdom, humor, and actionable strategies.

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Amy Torres

Leads Director of Marketing inc.

Christy Smallwood

Host

Guest References

Director of Marketing Inc Website

Director of Marketing Inc helps businesses enhance their brand presence and reach their target audience with expert marketing strategies. From Google Ads and website optimization to social media management, they provide the tools and support needed to elevate your marketing efforts and drive success.

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July 07, 2024

Christy's Corner: Leadership and Ownership

Welcome to another episode of Christy’s Corner! Today, Christy dives into the dynamic world of Leadership and Ownership. Whether you’re leading a team or running your own business, the principles of effective decision-making, empowering others, and true leadership are crucial. Christy discusses the art of making choices that drive success, how true leaders inspire and empower their teams, and the important distinction that an owner is not always a great leader, but a leader needs to be a good one. She also shares practical tips to boost your team’s morale and productivity. Tune in to gain insights on transforming your approach to leadership and making a real impact in your business. Watch now and take your leadership skills to the next level!

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Christy Smallwood

Host

Smalll Business Success Talk

#smallbusinesssuccesstalk

References

Being Super

Life can feel like a never-ending series of battles—but what if you could harness your challenges and transform them into strengths? Be Super by Christy Smallwood is your guide to stepping into your power, embracing resilience, and becoming the hero of your own story. Through actionable insights and empowering strategies, this book helps you make sense of life’s struggles and take control of your journey.

No capes required—just a commitment to unlocking your potential. Ready to rise? Read the book. Be Super.