Category: Food

S3:E6 Rebranding with Purpose: How Maeve Chocolate is Reinventing the Industry—One Bar at a Time

Post author By smallbusinesssmalltalk
Post date May 13, 2025

April 30, 2025

Rebranding with Purpose: How Maeve Chocolate is Reinventing the Industry—One Bar at a Time

Featuring Jean Thompson and Ellie Thompson of Maeve Chocolate

What happens when a former Microsoft exec buys a chocolate factory, reinvents the brand, and turns it into a movement? In this deliciously inspiring episode of Small Business Success Talk, host Christy Smallwood sits down with the powerhouse mother-daughter duo behind Maeve Chocolate (formerly Seattle Chocolate).

Founder Jean Thompson shares how she went from investor to CEO, tackling imposter syndrome, supply chain challenges, and brand transformation—while daughter Ellie brings in a fresh Gen Z perspective, helping the company transition to a more vibrant, purpose-driven brand.

They spill the cocoa beans on:

Reinventing a legacy brand while staying true to your mission
Why the cocoa industry is more complex than wine
Building a female-led, impact-driven chocolate business
How storytelling, sustainability, and bold packaging win over conscious consumers
Preparing the next generation for leadership (and legacy)

If you love chocolate, entrepreneurship, or stories of brand transformation with heart—this one’s for you.

🌎 Learn more about Maeve Chocolate: https://maevechocolate.com
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Christy Smallwood

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Tags business owner, entrepreneur, Maeve Chocolate, small business, strategy, Success Stories, Women-Owned Business

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Season 3: Ep 2 – Amy Torres

Post author By smallbusinesssmalltalk
Post date March 26, 2025

March 26, 2025

Season 3: Episode 2 with Amy Torres

AI, Marketing, and Business Growth with Amy Torres

In this episode of Small Business Success Talk, Christy sits down with marketing expert and entrepreneur Amy Torres for a deep dive into AI, branding, and the evolving landscape of business growth. Amy, the powerhouse behind Director of Marketing Inc., shares how AI tools are revolutionizing decision-making, streamlining cash flow management, and creating new opportunities for small business owners.

They also discuss:

The impact of AI on marketing and business strategy
How to integrate AI without losing the human touch
Personal branding and the power of consistency
The importance of short-form video and digital storytelling
Building a business that gives you the freedom to do what you love

Plus, Amy and Christy share their experiences navigating business pivots, rebranding, and the power of showing up authentically. If you’re a small business owner looking for practical insights, this episode is packed with wisdom, humor, and actionable strategies.

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Leads Director of Marketing inc.

Christy Smallwood

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Guest References

Director of Marketing Inc Website

Director of Marketing Inc helps businesses enhance their brand presence and reach their target audience with expert marketing strategies. From Google Ads and website optimization to social media management, they provide the tools and support needed to elevate your marketing efforts and drive success.

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Food

Southern Cravings and Learning To Grow A Digital Business with Anna Kate Goshko

Post author By smallbusinesssmalltalk
Post date October 6, 2022

Southern Cravings and Learning To Grow A Digital Business with Anna Kate Goshko

On this episode of Small Business Success Talk, Christy interviews Anna Kate Goshko, Owner & Creator of SouthernCravings.com. Learn about this digital business that isn’t just about recipes, it’s about SOUL food. And Anna Kate shares some of her challenges, and best advice for being in business. Plus, you know there’s going to be a good story or two!

#southerncravings #soulfood #womanbusinessowner #smallbusinessrocks #dowhatyoulove #success #business #creator