Welcome back to the Small Business Success Talk podcast! Today, your very own host, talks all about strategy and the difference between having a plan and having a STRATEGIC plan. Yes, there’s definitely a difference!
What got Christy started in the world of business strategy was the fact that most businesses work so hard on their strategy only to just put it on a shelf and forget about it. Meanwhile, it’s not being implemented whatsoever for your business and that’s a problem.
You’ll want to listen to this entire episode because Christy shares some ideas on when and where to work on your strategy, how to define yourself, brand identity and SO MANY other useful topics!
Join Christy as she talks with her friend and coach, Deryl Sweeney, about his own experience with business ownership and the real power coaching has had for him. Listen long enough to hear Christy Share some of her own work that Deryl has put her through and the impact it has on her daily life.
Deryl Sweeney is a Professional Coach focused on helping entrepreneurs and high performance professionals build the businesses and the lives that they really want.
Deryl has launched and scaled multiple businesses, raised millions of dollars as a co-founder of a grass-roots charity raising money to cure cystic fibrosis and developed marketing tactics and strategies for clients nationwide. He coaches and mentors entrepreneurs, executives, founders students, soccer players, and everyday people on their businesses, careers, and lives.
FACEBOOK: Deryl Sweeney
LINKEDIN: Deryl Sweeney
For this episode of the Small Business Success Talk podcast, we’re joined by Amy Torres of Director of Marketing Inc. and Kristina Stubblefield of SoIn Media Group. We’re calling ourselves the “Marketing Mavens” because of our combined knowledge and experience in the field of marketing. Brittany Murphy of One Thing Marketing was not able to join us for this episode, but she will be joining us in the future!
This was a LOADED episode so you’ll definitely want to grab your favorite notebook and pen to take some notes. Without giving too much away, we discussed the constantly-changing world of marketing, how people are connecting with businesses now vs in the past, and the big one (brace yourself) that you cannot work from a to-do list.
We hope you enjoy this episode because we’ve got more comin’ at ya so stay tuned for more episodes with the Marketing Mavens!
WEBSITE: SoIn Media Group, Director of Marketing Inc., Eagle Eye Strategies
FACEBOOK: Director of Marketing Inc., SoIn Media Group, Eagle Eye Strategies
LINKEDIN: Director of Marketing Inc., Eagle Eye Strategies
For this episode of Small Business Success Talk, we had the chance to sit down with our good friend Dallas Montgomery of Montgomery Farms. A family-owned business, it’s a beautiful 40-acre outdoor venue located in Underwood Indiana and they do everything from corporate events to weddings.
He got into his second calling as a chef and did that for 7 years until teaming up with his sister at Montgomery Farms. With his background in hospitality as a hotel chef, it just made sense!
We got to hear what it’s like to co-own a family business, what’s slated for the future for Montgomery Farms, and much more enjoyable conversation with Dallas. Another great episode in the books and we know you’ll enjoy it just as much as we did!
BIO: Dallas R. Montgomery, the third Dallas in the family, started selling sweet corn out of the old Barn at the age of eleven before being tall enough to even see over the corn. After attending Purdue University he left the family business and was an executive chef for seven years in Indianapolis. After the conversion of Montgomery Farms into an event venue by sister Mandi, he moved back to Southern Indiana and joined forces once again with his sibling and is now a proud business owner with her.
WEBSITE: 
Home – Montgomery Farms
FACEBOOK: 
INSTAGRAM: https://www.instagram.com/montgomeryfarms/
Our first guest since the rebrand of our podcast (which is now Small Business SUCCESS Talk if you haven’t heard yet), is Michael G. Hall. A Louisville native, he has his degree in Accounting and Economics. After being a CPA and moving into corporate finance, he realized he wanted to do something different and less self-driven which is what got him into human analytics. What exactly is human analytics you ask? Also known as people analytics, human analytics is the collection and application of talent data to improve critical talent and business outcomes.
BIO: My passion for the past 20 years has been spearheading dynamic change in organizations by identifying and developing the employees’ talents to match the culture of their company.
By closely collaborating with owner-operators and C-level managers, I uncover and share what drives the people, pinpointing their motivations, strengths, and weaknesses. In my experience, this has resulted in up to a 20% increase in revenue. Armed with this crucial data, C-suite managers now have a roadmap from which they can better manage their bottom line while maximizing top line growth.
Hall & Associates, Inc. is a strategic advisory firm that works exclusively with visionary business leaders and management to scale and transform organizations using Applied Psychometric Analytics Traits (this translates to “Moneyball for CEOs”).
Experienced in industries such as FinTech, retail, high-tech software, healthcare, digital imaging, and real estate, I have been a key member of several boards of directors and advisory boards, including: MasterCard Prepaid Policy Council, American Institute of Public Accountants eCommerce Education Committee, Association of Corporate Growth, Austin Chapter Financial Executives International Board of Directors, two-time Financial Executives Global Summit Chair, and Transaction Wireless (First Data) Advisory Board, among others.
I have a track record of successfully guiding organizations thru transformative processes to pivot and execute company strategies and tactics that is unparalleled. I implement a step-by-step talent optimization process, with the ultimate goal of aligning your talent strategy with your business strategy.
In this episode of Small Business Small Talk host, Christy Smallwood, gives a fun recap of 2021. It’s been a great year for Small Business Small Talk that has hosted many wonderful business owners. If you’ve not listened to all episodes, you need to. Lots of great content for all of you business owners out there.
Christy also started a NEW travel podcast with fellow host, Tara Branch of Vacations by Tara. Stay tuned for more details on when that will be launching. For those that love travel, you won’t want to miss it!
Lastly, Small Business Small Talk is now on Instagram (@smallbusinesssmalltalk) so be sure to give us a follow on there.
That’s just a small sampling of 2021 so be sure to listen to the full episode for all the fun details. We hope you all had a great 2021 and an even better 2022 ahead!
